About Us
For 18 years, we've been in the paint business, and we fully stand behind our paint match guarantee.
At TouchUpFactory, we specialize in delivering industry-leading automotive touch-up paints, backed by over 18 years of hands-on experience. Our commitment to quality and precision has earned us the trust of thousands of vehicle owners, dealerships, and body shops across the nation.
We combine cutting-edge color-matching technology with a deep passion for craftsmanship, ensuring that your vehicle’s finish looks flawless, every time. Whether you’re tackling a minor scratch or a more serious blemish, TouchUpFactory guarantees a seamless result with our Paint Match Guarantee.
Our Story
Founded in 2007, TouchUpFactory started as a small, family-run business with a passion for automotive paint and a commitment to quality. Over nearly two decades, we’ve grown into a trusted name in the industry, serving thousands of satisfied customers across the country. Our team of experienced paint specialists and automotive enthusiasts knows what it takes to deliver that factory-finish look, every time. From sourcing the finest pigments to developing custom formulations, we pay attention to every detail.
What We Do
At TouchUpFactory, we offer a wide range of professional-grade products, including: Custom-mixed automotive touch-up paints Paint pens, bottles, and aerosol sprays Clear coats, primers, and prep kits Comprehensive color match services (by VIN, paint code, or vehicle details) Using advanced technology and color-matching systems, we ensure that every product matches OEM specifications precisely. Whether you're a professional or a DIYer, we provide everything you need to get the job done right.
Custom Color-Matching Services
We take pride in offering precision color-matching services that rival OEM factory results:
- VIN & Paint Code Matching: Submit your vehicle’s VIN or factory paint code, and we’ll formulate the exact shade down to the micro pigment level.
- Make, Model, Year Matching: Don’t have your paint code? No problem—our database covers thousands of vehicle makes and models from domestic and international brands.
- Advanced Technology: Using state-of-the-art color matching and mixing equipment, we recreate your vehicle’s original color with superior accuracy.
- Hand-Mixed by Experts: Each order is crafted by trained paint specialists who ensure quality control and color consistency with every batch.
This means your repair will blend seamlessly with the rest of your vehicle, restoring its original look without compromise.
At TouchUpFactory, we don’t just sell paint—we deliver complete automotive touch-up solutions with unmatched precision and care. Here's a breakdown of how we bring value to our customers:
1. Complete Paint Systems for Every Project
Whether you’re handling a tiny chip or a larger panel repair, we offer a full suite of products to meet your needs:
- Touch-Up Paint Pens: Perfect for small chips and fine scratches.
- Bottles with Brush Applicators: Great for moderate scratches and blemishes.
- Aerosol Spray Cans: Ideal for larger surface areas or panel resprays.
- Clear Coats, Primers, & Prep Kits: Professional-grade finishes for long-term protection and that factory-gloss shine.
We design our kits so DIYers and professionals alike can achieve flawless results from start to finish. Every product is tested to meet strict durability and color-match standards.
Why Choose Us?
When you trust TouchUpFactory, you’re getting more than just paint—you’re gaining a partner committed to your project’s success.
- Unmatched Expertise: Our team consists of seasoned paint specialists and automotive refinishing experts who understand the science behind color and finish.
- Precision Technology: We use advanced color-matching technology to replicate OEM formulas, ensuring a flawless blend with your vehicle’s original paint.
- Satisfaction Guaranteed: Our Paint Match Guarantee is our promise to you—perfect match, or we make it right.
- Fast, Reliable Shipping: With streamlined production and fulfillment, we ship quickly so you can start your project without delay.
- Eco-Conscious Formulas: We prioritize environmentally-friendly solutions, reducing VOC emissions while maintaining top-tier durability.
We’re proud to say that many of our customers come back time and again, knowing they can count on us for consistent results and dedicated service. Your vehicle deserves nothing less.
